{"id":18409,"date":"2021-02-26T01:59:11","date_gmt":"2021-02-26T01:59:11","guid":{"rendered":"https:\/\/www.algonomy.com.br\/?page_id=18409"},"modified":"2021-06-12T09:53:44","modified_gmt":"2021-06-12T04:23:44","slug":"algonomy-hyper-personalization","status":"publish","type":"page","link":"https:\/\/www.algonomy.com.br\/en\/algonomy-hyper-personalization\/","title":{"rendered":"Algonomy Hyper-personalization"},"content":{"rendered":"
[vc_section full_width=”stretch_row” pix_over_visibility=”” css=”.vc_custom_1614571464233{background-image: url(http:\/\/www.algonomy.com.br\/wp-content\/uploads\/2021\/02\/campaign-hyperperonalization-banner.png?id=18412) !important;}” el_id=”consult”][vc_row gap=”35″ content_placement=”top” pix_particles_check=”” el_class=”no-style”][vc_column width=”1\/2″ css=”.vc_custom_1614047576985{margin-top: 40px !important;}”]
<\/div>

Personalization is not<\/h2><\/div>

<\/span>segmentation<\/span> product
recommendations<\/span> marketing
automation<\/span> manual
rules<\/span> <\/span><\/h1><\/div><\/div><\/div><\/div>[\/vc_column][vc_column width=”1\/2″]
Unlock the Power of Personalization<\/h5><\/div>[vc_raw_js]JTNDc2NyaXB0JTIwc3JjJTNEJTIyJTJGJTJGYXBwLWFiNDMubWFya2V0by5jb20lMkZqcyUyRmZvcm1zMiUyRmpzJTJGZm9ybXMyLm1pbi5qcyUyMiUzRSUzQyUyRnNjcmlwdCUzRSUwQSUzQ2Zvcm0lMjBpZCUzRCUyMm1rdG9Gb3JtXzExNDglMjIlM0UlM0MlMkZmb3JtJTNFJTBBJTNDc2NyaXB0JTNFTWt0b0Zvcm1zMi5sb2FkRm9ybSUyOCUyMiUyRiUyRmFwcC1hYjQzLm1hcmtldG8uY29tJTIyJTJDJTIwJTIyOTk4LUhCUy00ODUlMjIlMkMlMjAxMTQ4JTI5JTNCJTNDJTJGc2NyaXB0JTNF[\/vc_raw_js]<\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section pix_over_visibility=”” css=”.vc_custom_1614049018037{padding-top: 120px !important;padding-bottom: 60px !important;}”][vc_row pix_particles_check=”” el_class=”orange-strong” css=”.vc_custom_1614307528959{margin-bottom: 30px !important;}”][vc_column]

What is Real Hyper-Personalization?<\/strong><\/h2><\/div>[\/vc_column][\/vc_row][vc_row gap=”35″ content_placement=”middle” pix_particles_check=”” css=”.vc_custom_1614306699375{margin-bottom: 40px !important;}”][vc_column width=”5\/12″]
\"Image<\/div><\/div>[\/vc_column][vc_column width=”7\/12″]

Treating each customer as an individual.
\r\nHyper-personalization leverages behavioral
\r\nprofiles, allowing retailers to address each
\r\ncustomer at the individual level, not just
\r\na segment<\/p><\/div>Learn more<\/span><\/svg><\/a><\/div><\/div>[\/vc_column][\/vc_row][vc_row gap=”35″ content_placement=”middle” pix_particles_check=”” css=”.vc_custom_1614306699375{margin-bottom: 40px !important;}”][vc_column width=”7\/12″]

Personalizing not just recommendations,
\r\nbut also search results, navigation and
\r\ncontent; while connecting these
\r\ntouchpoints seamlessly<\/p><\/div>Read Miinto's growth story<\/span><\/svg><\/a><\/div><\/div>[\/vc_column][vc_column width=”5\/12″]

\"Image<\/div><\/div>[\/vc_column][\/vc_row][vc_row gap=”35″ content_placement=”middle” pix_particles_check=”” css=”.vc_custom_1614306699375{margin-bottom: 40px !important;}”][vc_column width=”5\/12″]
\"Image<\/div><\/div>[\/vc_column][vc_column width=”7\/12″]

AI driven, ensemble decisioning to dynamically
\r\npick the winning strategy for each customer and
\r\ncontext. Recommendations that work even
\r\nwithout historical data, and eliminate the need
\r\nfor manual merchandising<\/p><\/div>Xen AI datasheet<\/span><\/svg><\/a><\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section full_width=”stretch_row” pix_over_visibility=”” css=”.vc_custom_1614307408124{padding-top: 60px !important;padding-bottom: 60px !important;background-color: #f9f9f9 !important;}”][vc_row gap=”35″ pix_particles_check=””][vc_column width=”1\/2″]

[vc_raw_js]JTNDc2NyaXB0JTIwc3JjJTNEJTIyJTJGJTJGYXBwLWFiNDMubWFya2V0by5jb20lMkZqcyUyRmZvcm1zMiUyRmpzJTJGZm9ybXMyLm1pbi5qcyUyMiUzRSUzQyUyRnNjcmlwdCUzRSUwQSUzQ2Zvcm0lMjBpZCUzRCUyMm1rdG9Gb3JtXzExNTAlMjIlM0UlM0MlMkZmb3JtJTNFJTBBJTNDc2NyaXB0JTNFTWt0b0Zvcm1zMi5sb2FkRm9ybSUyOCUyMiUyRiUyRmFwcC1hYjQzLm1hcmtldG8uY29tJTIyJTJDJTIwJTIyOTk4LUhCUy00ODUlMjIlMkMlMjAxMTUwJTI5JTNCJTNDJTJGc2NyaXB0JTNF[\/vc_raw_js]<\/div><\/div>[\/vc_column][vc_column width=”1\/2″ el_class=”orange-strong”]

Evaluating Personalization<\/strong> Providers?<\/h2><\/div>

Start by listing out your non-negotiable requirements. We know it\u2019s a daunting task – so we created this checklist to make the assessment just a bit simpler.<\/p><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section content_placement=”top” pix_over_visibility=”” css=”.vc_custom_1608003987535{padding-top: 60px !important;padding-bottom: 60px !important;}”][vc_row pix_particles_check=”” el_class=”orange-strong” css=”.vc_custom_1614307528959{margin-bottom: 30px !important;}”][vc_column]

Meet Algonomy Personalization Suite<\/strong> the only one that checks all the above boxes and then some more<\/h2><\/div><\/div>[\/vc_column][\/vc_row][vc_row equal_height=”yes” pix_particles_check=”” css=”.vc_custom_1608004773586{margin-bottom: 60px !important;}”][vc_column]
\"\"<\/div>
\"Particle<\/div><\/div><\/div><\/div>

Leader in Gartner Magic Quadrant for
\r\nPersonalization Engines – 2020 and 2019<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n[\/vc_column][\/vc_row][vc_row full_width=”stretch_row” equal_height=”yes” bottom_divider_select=”4″ b_has_animation=”true” b_1_is_gradient=”true” b_3_is_gradient=”true” b_3_color=”#c3d1eb” pix_particles_check=”” css=”.vc_custom_1608005587385{margin-bottom: 60px !important;}”][vc_column]

\"\"<\/div>

DeepRecs Visual AI for human assistant like
\r\nshopping experience, for similar products and
\r\ncomplete-the-look recommendations<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n[\/vc_column][\/vc_row][vc_row equal_height=”yes” pix_particles_check=””][vc_column]

\"\"<\/div>

150+ pre-built personalization strategies for
\r\nevery possible scenario<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n[\/vc_column][\/vc_row][vc_row equal_height=”yes” content_placement=”middle” pix_particles_check=”” css=”.vc_custom_1614310442388{margin-top: 120px !important;}”][vc_column width=”2\/3″]

\"Image<\/div><\/div>[\/vc_column][vc_column width=”1\/3″]

First-of-its-kind DeepRecs NLP that personalizes even without historical data, solving for fast catalogs, long tail and seasonal products.<\/p><\/div><\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section pix_over_visibility=”” css=”.vc_custom_1614049018037{padding-top: 120px !important;padding-bottom: 60px !important;}”][vc_row pix_particles_check=”” el_class=”orange-strong” css=”.vc_custom_1614049810235{margin-bottom: 30px !important;}”][vc_column]

Loved by Over 400 Retailers<\/strong> and Brands<\/h2><\/div>[\/vc_column][\/vc_row][vc_row pix_particles_check=””][vc_column width=”1\/3″]
Fashion and Beauty<\/h5><\/div>[vc_separator color=”orange” align=”align_left” border_width=”3″ el_width=”30″ css=”.vc_custom_1614049109874{margin-bottom: 30px !important;}”]
\"Image<\/div><\/div><\/div><\/div>[\/vc_column][vc_column width=”1\/3″]
Food & Grocery<\/h5><\/div>[vc_separator color=”custom” align=”align_left” border_width=”3″ el_width=”30″ css=”.vc_custom_1614049499635{margin-bottom: 30px !important;}” accent_color=”#f70949″]
\"Image<\/div><\/div><\/div><\/div>[\/vc_column][vc_column width=”1\/3″]
Specialty<\/h5><\/div>[vc_separator color=”custom” align=”align_left” border_width=”3″ el_width=”30″ css=”.vc_custom_1614049562619{margin-bottom: 30px !important;}” accent_color=”#28d9fc”]
\"Image<\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section pix_over_visibility=”” css=”.vc_custom_1614310283210{padding-top: 60px !important;padding-bottom: 60px !important;}”][vc_row gap=”35″ content_placement=”middle” pix_particles_check=”” css=”.vc_custom_1614306699375{margin-bottom: 40px !important;}”][vc_column width=”5\/12″]
\"Image<\/div><\/div>[\/vc_column][vc_column width=”7\/12″]

\u201cTraditional personalization strategies – customer
\r\nsegments, popular items and past purchases – don\u2019t
\r\nwork for our business. We needed true individualization,
\r\nand [Algonomy] was the answer.\u201d<\/p><\/div>

Jussi Koskinen<\/h5><\/div>

CTO, swap.com<\/p><\/div><\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section disable_element=”yes” pix_over_visibility=”” css=”.vc_custom_1614570905062{padding-top: 60px !important;padding-bottom: 60px !important;}” el_class=”card-height”][vc_row pix_particles_check=”” el_class=”orange-strong” css=”.vc_custom_1614049810235{margin-bottom: 30px !important;}”][vc_column]

Resources for you<\/h2><\/div>

Looking for unique applications of personalization that go beyond \u2018customers
\r\nwho bought this also bought\u2019?<\/p><\/div>[\/vc_column][\/vc_row][vc_row equal_height=”yes” pix_particles_check=”” css=”.vc_custom_1614279149019{margin-bottom: 40px !important;}”][vc_column width=”1\/2″ pix_particles_check=”1″ pix_particles=”%5B%7B%22image%22%3A%2218228%22%2C%22h_position%22%3A%22left%22%2C%22horizontal%22%3A%22-30px%22%2C%22v_position%22%3A%22top%22%2C%22vertical%22%3A%22-30px%22%2C%22pix_particles_type_3%22%3A%22scroll_rotate%22%2C%22depth%22%3A%220.2%22%2C%22xaxis%22%3A%22100%22%2C%22yaxis%22%3A%220%22%2C%22rotation_speed%22%3A%22300%22%2C%22img_width%22%3A%22200px%22%2C%22pix_infinite_speed%22%3A%22pix-duration-fast%22%7D%5D”]

Turn traffic to loyal customers
\r\nwith digital personalization<\/p><\/div>Watch webinar<\/span><\/svg><\/a><\/div><\/div>[\/vc_column][vc_column width=”1\/2″]

Catch online personalization
\r\nin action<\/p><\/div>Watch video<\/span><\/svg><\/a><\/div><\/div>[\/vc_column][\/vc_row][\/vc_section]\r\n<\/div>","protected":false},"excerpt":{"rendered":"[vc_section full_width=”stretch_row” pix_over_visibility=”” css=”.vc_custom_1614571464233{background-image: url(http:\/\/www.algonomy.com.br\/wp-content\/uploads\/2021\/02\/campaign-hyperperonalization-banner.png?id=18412) !important;}” el_id=”consult”][vc_row gap=”35″ content_placement=”top” pix_particles_check=”” el_class=”no-style”][vc_column width=”1\/2″ css=”.vc_custom_1614047576985{margin-top: 40px !important;}”][\/vc_column][vc_column width=”1\/2″][\/vc_column][\/vc_row][\/vc_section][vc_section pix_over_visibility=”” css=”.vc_custom_1614049018037{padding-top: 120px !important;padding-bottom: 60px !important;}”][vc_row pix_particles_check=”” el_class=”orange-strong” css=”.vc_custom_1614307528959{margin-bottom: 30px !important;}”][vc_column][\/vc_column][\/vc_row][vc_row gap=”35″ content_placement=”middle” pix_particles_check=”” css=”.vc_custom_1614306699375{margin-bottom: 40px !important;}”][vc_column width=”5\/12″][\/vc_column][vc_column width=”7\/12″][\/vc_column][\/vc_row][vc_row gap=”35″ content_placement=”middle” pix_particles_check=”” css=”.vc_custom_1614306699375{margin-bottom: 40px…","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":16,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-18409","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nAlgonomy Hyper-personalization - Algonomy<\/title>\n\n\n\n\n\n\n\n\n\n\n\n\t\n