Personalization Archives

How eCommerce Search Personalization Improves Product Discovery

Reading Time: 5 minutesLessons in eCommerce search from a major online retailer If you’re as picky as I am, you probably spend a lot of time researching several products to ensure you make the best decision. But when was the...

August 23, 2021

The More You Personalize, the Better the Customer Experience – True or False?

Personalization

The More You Personalize, the Better the Customer Experience – True or False?

Reading Time: 3 minutesA leading fashion marketplace shares findings from its eCommerce personalization testing I am obsessed with electronic gadgets. So when an eCommerce store recently announced a sale, I was excited to find the next shiny gadget to add...

August 11, 2021

Solving the Limitations of Traditional Cross-Sell Models with Deep Learning and NLP

Personalization

Solving the Limitations of Traditional Cross-Sell Models with Deep Learning and NLP

Reading Time: 6 minutesA deep dive into how we leverage neural networks to create relevant cross-sell recommendations Have you ever wondered how, as you are shopping online, adding items to your cart, the website seems to suggest products that perfectly...

June 5, 2021

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Category: Personalization

How eCommerce Search Personalization Improves Product Discovery

The More You Personalize, the Better the Customer Experience – True or False?

Solving the Limitations of Traditional Cross-Sell Models with Deep Learning and NLP

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