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Personalization lessons from Miinto: Prioritize customer experience, business goals will follow
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One of Europe’s fastest-growing fashion marketplace talks about winning digital experiences, as they continue to grow exponentially during these challenging times for fashion retail.

  • Customer experience as a strategy – relevance is the key
  • How to empower a 2-member team to run digital personalization for 10+ countries
  • Best practices from Miinto’s continuous experimentation culture
  • Decoding Miinto’s 19.4% revenue lift attributed to personalization

People in this video

Paloma Truong

Head of Customer Experience, Miinto Group